- August 20th, 2018
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Your website reflects the way you run a business. If it’s dull, boring, takes a lot of time to load, or lacks a mobile-friendly version, customers won’t stay. They’ll bounce off to a cooler website with similar services as yours. As a business owner, this can be extremely heartbreaking and frustrating – seeing customers dumping you because of something that could have been easily avoided. How? By hiring a professional web development company to reconstruct your website.
The truth of the matter is that a vast majority of small businesses rely on their website for steady lead generation and filling in customers about their service offerings.
But, when it comes to upgrading websites, most of the owners assume that they can’t compete with larger businesses. However, this does not hold true anymore because of WordPress. It’s a free platform which gives your website a striking frontend and powerful backend.
Let’s take a look at how it helps your website boom!
Its Open Source
The open source nature of WordPress makes it apt for personalization of themes, plugins, and updates. So how does it benefit your business? Its new additions are absolutely free, meaning frequent improvements to keep your website up to date without spending a single cent. Being a small business owner, this is extremely beneficial because you can reap all the rewards of latest additions without paying anything for them.
Constant Updates Safety and Security
Another reason why web app development companies recommend WordPress is the constant updates to keep the system safe and secure. This keeps the security of your website up to date and in sync with the latest policies. On the other hand, other frameworks might require manual update checks or maybe charge for upkeep and maintenance of the site.
Its SEO Friendly
Search Engine Optimization, commonly known as SEO is the strategy of giving your business online exposure by making your website irresistible to major search engines like Google and Yahoo. While doing SEO on your own can be tedious and costly, WordPress offers numerous easy ways to optimize your website. The free Yoast SEO plugin is one of those ways. It helps you not only determine the quality of content but also specifies the areas with the room of improvement.
Easy to Code
A lot of small business owners make the mistake of opting for a developer that will build them a website with complicated code. And only the maker can manage such websites. Well, it’s perfect for the websites that’ll never need changing again – but that’s very rare.
One of the reasons WordPress web development is so highly recommended is that it’s easy to code and can be altered by any developer with good WordPress knowledge. This helps you deal with randomly occurring problems and find easy design solutions in the absence of real developer of the website.
Has Been Around for A Decade
WordPress is well established in the market. It’s been around for over a decade so it’s pretty much a sure thing. It is a problem free framework with an assortment of useful features. Over the years, its engineers have gone to extreme lengths to turn it into a near perfect platform, making it a go-to choice for all levels of web development services providers.
So, considering all these points and the ones that not mentioned here, it’s very clear that WordPress is the best option to boost your small business website.
Find the best WordPress development company to gain a competitive edge over your market rivals today!
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